Digital Transformation And Its Impacts on Sustainable Competitive Advantage: The Moderating Role of Entrepreneurial Innovation

  • Donant Alananto Iskandar Fakultas Bisnis dan Komunikasi, Kalbis Institute
  • Triyono Arief Wahyudi Fakultas Bisnis dan Komunikasi, Kalbis Institute
  • Fakhrorazi bin Ahmad International Studies Ghazali Shafie Graduate School of Government

Keywords: technological disruption, dynamic capabilities, market opportunities, digital innovation

Abstract

This research aims to analyze the effect of dynamic capabilities and market opportunities towards digital innovation and analyze the moderating effect of technological disruption towards the influence of dynamic capabilities and market opportunities on digital innovation. This research will be conducted as quantitative research. The questionnaire will be developed to measure all of the variables and will be distributed to the senior staff of the digital business companies. Four hypotheses will be tested. This research will contribute to the empirical evidence of the effect of dynamic capabilities and market opportunities towards digital innovation and analyze the moderating effect of technological disruption on the influence of dynamic capabilities and market opportunities on digital innovation

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Published
2020-12-20
How to Cite
Iskandar, D., Wahyudi, T., & bin Ahmad, F. (2020). Digital Transformation And Its Impacts on Sustainable Competitive Advantage: The Moderating Role of Entrepreneurial Innovation. Jurnal Manajemen Strategi Dan Aplikasi Bisnis, 3(2), 137 - 148. Retrieved from https://www.ejournal.imperiuminstitute.org/index.php/JMSAB/article/view/283
Issue
Vol 3 No 2 (2020)
Section
Research Articles